Le Tec
Rebranding identity for Le Tec, a forward-thinking, smart-living company. The new identity embodies innovation, sophistication, and seamless integration into modern lifestyles. Inspired by sleek, minimalist design principles, the refreshed branding features a dynamic logo symbolizing connectivity and progression. The color palette harmonizes vibrant hues with neutral tones, reflecting both energy and elegance. Through meticulous typography selection, I ensured clarity and readability across all brand communications, reinforcing Le Tec’s commitment to user-centric design.